The original Myntra app exhibited several usability challenges:

Navigation Issues:
The bottom navigation menu was inconsistent with user expectations, deviating from the familiar patterns seen in similar apps like AJIO and Meesho. According to Jakob's Law, users prefer interfaces similar to those they are accustomed to, and deviation caused an increased cognitive load.

Overwhelming Choices:
On the homepage, users were presented with numerous options—offers, discounts, and branding—making it difficult to locate key categories. This violated Hick’s Law, which states that the time required to make a decision increases with the number and complexity of choices.

Visual Discomfort:
The use of certain visual elements, such as the blue background on the cards, created an unpleasant visual experience, which reduced usability. This went against the Aesthetic-Usability Effect, where users perceive more aesthetically pleasing designs as easier to use.

Accessibility and Feedback:
Important actions were not optimally placed within reach of users, which increased the difficulty of interaction, violating Fitt’s Law. Additionally, a lack of visual feedback during actions such as loading hindered users from understanding the system status.